On January 19, 2023, former Fed Vice Chair Lael Brainard boldly proclaimed “inflation is cooling.” Brainard, whom President Biden named his new top economic advisor less than a month after these statements, may have made the latest misguided inflation soundbite from the Federal Reserve.

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Gold rightfully earned the moniker “crisis commodity.” For many millennia, it has proven itself time and time again as a store of value, a respected medium of exchange, and a hedge against economic crises. It is a tangible asset with limited supply and persistent demand that often increases in value during economic turmoil.

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Gold is a fascinating asset. It’s almost as if the worse things seem, the stronger the case gets for its upside. Gold’s in the middle of a strong bull rally and is up almost 5% year-to-date and over 18% since November 3, 2022.

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About a year ago, the world faced another COVID variant and inflation that was no longer “transitory.” Yet something bigger was about to occur, and there were already whispers of it. A month and a half after New Year’s Day, on February 24, 2022, Russia did the unthinkable and shook up the world order.

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